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Archive for February, 2012

Summer will be here in just a few short months. Summer vacation plans are in my thoughts and I’m already keeping my eyes peeled for a new play suit to frolic in on the beach. Can’t wait! For now, in between all the comfort food and hibernating, squeezing in a simple salad with a tart vinaigrette can be rather refreshing. These images are from last summer and are still stunning as ever.

image source via sweet paul (recipes included)
food + styling by paul lowe. photography by hector sanchez.

Since the last “let’s get dolled up” extravaganza, which for me was NYE (I need a little motivation from time to time). It’s quickly turned into that time of year again– my birthday. Well, two and half weeks from now. If you don’t already know, I have a thing for themes. Every year, I want the same thing. A Great Gatsby lawn party. Yep. Living in San Francisco with it’s extremely unpredictable mirco-climate makes outdoor party planning a bit difficult. And as such, I’m trying to have a good time, do the prep work, but not stress during the party. Because frankly, no one likes a stressed out hostess. Surely, not me– cool as a cucumber. So in my daydreaming fantasyland state, here are some minty fresh pieces for your abode in time for spring. P.S. The handmade Japanese Kotobuki plate is much more striking in person if you dig the watercolor look.

photos by julia hoersch. styled by gerd sommerlade. // 1. chilewich placemat, 2. iittala hobnail plate, 3. cachette wooden bowl, 4. DIY paper fringe lantern, 5. white paper lantern, 6. caprice throw pillow, 7. handmade kotobuki japanese plate, 8. cb2 serving bowls, 9. normann-copenhagen grass vases, 10. laguiole pakka wood steak knifes, 11. west elm recycled glass jug, 12. west elm recycled glass vase, 13. vintage french baby bottle carafe, 14. anthropologie hobnail tumbler, 15. iittala hobnail goblet, 16. saarinen tulip chairs //

Sometimes I take for granted that I live in an amazing city with an abundance of farmer markets, inexpensive gourmet restaurants, mirco-brews, mirco-roasters, and mirco-[neighbor]hoods. Anthony Bourdain recently called it the “best middle city” in America when he came to shoot his San Francisco layover episode. Middle city, meaning, you can get great food without shelling out hundos. The food community is strong, thriving and a shift in thought of where and what good food is, may be changing. For the better? We all know and love Alice Waters, and surely, if we could, we’d have our own organic sustainable garden in our backyard. If we are lucky enough to have the space. Hold that thought. If you aren’t lucky enough to have your own vegetable garden, people who do, will share with you and even deliver it straight to your door. If you’re craving fresh juice, people will make it and deliver mason jars to you as well. Again, this place. Amazing, right? Or am I being obnoxiously hippie because I like my fresh watermelon juice? Regardless, my point is, average people are taking charge and making it their prerogative to fill the gap. Small food businesses are sprouting everywhere.

With pop ups, food trucks, micro this and that– do you ever stop to wonder who these people are? Is your cousin the Creme Brulee Cart man? I’m making a commitment here and now, to touch these people. Okay, creepy. To get to know who these people are and learn about their operation. I’m going to think of it as an experiment that later on I can make into a pretty letterpress diagram to visually display my findings (shout-out to Betty & Brady DIY letterpress gods).

So if you or someone you know owns a food based start-up and contributing to any local food community with an awesome concept/product– feel free to give me a holla! fare & sq would love to hear your story!

Contact me at: fareandsq (at) gmail (dot) com

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